by Dwight Walker General Mills is one of the major competitors in the food industry. Reasons for its success are ongoing promotions and consistent concern for the improvement of its corporate culture. This book is aimed at the shareholders who want to learn how to invest their capital for personal savings. The shareholder is constantly trying to make the right investment decisions. The quality and guarantee of the product that the public receives are important parts of the companys positioning and create the circumstances and results that are needed to make sound business decisions that lead to positive growth. The shareholder invests in these end results, hoping to increase his or her self-worth. The author examines General Mills, Inc., as a benchmark for the stockholders investment decisions. ABOUT THE AUTHOR: Dwight Walker has been in both hourly and management positions and has been responsible for leadership resulting in sound business decisions. He believes that excellent investment decisions result from thorough market research. Walker holds a master of business administration in marketing and a master of arts in human resource management. He enjoys outdoor sports and has survived medical hardships. (2004, paperback, 58 pages) Availability: Usually ships in 2-3 business days.